Wednesday Keynote:
Data Centers are Irresponsible Energy Hogs and Other Myths
Wednesday, October 26, 2022, 8:45 AM – 9:45 AM
The data center industry has historically operated quietly as a behind-the-scenes platform for human progress. The positive impact of data centers on humanity is evident and reflected in the astonishing growth rate of our industry. In recent years, however, the spotlight on data centers has turned negative. Media, governments, and communities increasingly portray our industry as unsustainable, socially irresponsible energy hogs. Are these attacks on our industry warranted? Should our growth be restrained or set free to meet demand? This presentation makes a case for accelerating growth and offers an optimistic view of our industry as a model of sustainability and social responsibility. Specifically, this session will cover the latest findings from new “State of the Data Center” studies; examples that illustrate the tremendous efficiency gains data center have made in the face of unrelenting market demand for growth; and the data center “digital twin.” Is it real?